ROZBEH ASMANI:
72 COLOURMARKS


Artist: Rozbeh Asmani
Published by Spector Books
264 pages, 24 x 32.5 cm
English/German
Hardcover
ISBN 9783959051521

Price: 325 lei



The legislation that reformed trademark law in 1995 allows corporations to trademark colours as part of their corporate identity. Back then, purple / violet was registered as the first colour trademark in connection with chocolate at the patent and trademark office. Since then, an increasing number of corporations have competed for the title to the intellectual property of “their” colours. The artist book reveals 72 colourmarks reproduced with spot colour printing (Sonderfarben).

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